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Tropicana Atlantic City commissions Moment Factory to transform light and sound show

18 April 2016

(PRESS RELEASE) -- Tropicana Atlantic City announces a new collaboration with the internationally renowned media and entertainment studio Moment Factory.

The award-winning studio will take Tropicana's Multimedia Light and Sound Show to a whole new level, resulting in a moving multimedia experience featuring exceptional soundtrack, visuals and lighting. The new and improved shows will debut Memorial Day Weekend.

When Tropicana launched its Multimedia Light and Sound Show on the Boardwalk last summer, it was the first installation of its kind in Atlantic City and an instant favorite among its visitors. By partnering with the innovative minds at Moment Factory, Tropicana is poised to deliver a stunning new experience that is even bigger, brighter and better than last year's display.

"Moment Factory is known for producing over-the-top spectacular shows. We are thrilled to collaborate with them and take our Multimedia Light and Sound Show to the next level, making it a must-see attraction for anyone visiting Atlantic City. We look forward to wowing our guests with new shows, original new storylines and multimedia effects," said Steve Callender, General Manager of Tropicana.

Tropicana's Multimedia Light and Sound Show uses state-of-the-art sound, custom high definition multi-screen video LED displays, multiple original soundtracks, 3D animation and unique lighting installations, all deployed in a custom-built architectural environment.

Moment Factory specializes in the conception and production of multimedia environments combining video, lighting, architecture, sound and special effects to create remarkable experiences. Since its inception in 2001, the company has collaborated on more than 350 multimedia shows and destinations across the world for such clients as Cirque du Soleil, Nine Inch Nails, Madonna, Disney, Microsoft, Sony, Quartier des Spectacles de Montréal and the Los Angeles International Airport (LAX).

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