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Revel changing its name and its marketing strategy21 June 2013ATLANTIC CITY, New Jersey -- Revel is revising its name to Revel Casino Hotel and going after gamblers, The Press of Atlantic City report. In a change of marketing strategy, Revel Casino Hotel are prioritizing the gambling floor and launching gambling promotions, the report said. Revel Casino Hotel has struggled since it opened as Revel in 2012 and is presently under bankruptcy reorganization, The Press of Atlantic City report said. |