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Zone4Play Launches Interactive Betting Solution

WILMINGTON, Delaware – (PRESS RELEASE) -- Zone4Play, Inc. (OTCBB: ZFPI), a leading developer and provider of multi-platform interactive gaming solutions, announced that it has marked the first deployment of ZoneMAS, (Management Application Suite), an advanced Cross Platform Back Office solution for the interactive betting industry.

ZoneMAS has been deployed on the Winner channel, a new UK fixed odds service, to be launched on NTL and Telewest Broadband digital cable platforms on New Year. The channels will provide digital cable viewers with their first opportunity to take part in many popular instant-wins, fixed-odds games. Zone4Play has provided the Winner channel with an end-to-end technology solution including game engines, front-end development and ZoneMAS. The new deployment makes Zone4Play the sole provider in the market of end to end cross platform solutions.

ZoneMAS is an advanced Cross Platform Back-Office system. The system enables the delivery of betting services on different interactive platforms (web, mobile and iTV) using one time registration process and a single account.

ZoneMAS supports fixed odds games, lottery games, number games, bingo games and more.

ZoneMAS includes advanced marketing & advertising tools including, a bonus system mechanism, VIP system, customer retention system, life time value mechanism, tournament systems, data mining and an in-house affiliation system.

ZoneMAS also features an easy-to-use internet interface system allowing access from any HTML browser, access approval management to different system interfaces, according to user's position, real time reports and support of third-party customers, connecting to the system via API's.

Idan Miller, SVP Marketing and sales of Zone4Play said: "This new launch positions Zone4Play as the sole provider of an end-to-end cross platform interactive betting solution in the market. We are happy to provide an advanced back office, game engines and front end development abilities for any iTV system, mobile devices and web services. ZoneMAS presents a new and fresh cross platform solution designed to meet the unique requirements of the service on each of the platforms."

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