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Tropicana Las Vegas names Jamie Gold poker spokesman

9 December 2011

LAS VEGAS, Nevada -- (PRESS RELEASE) -- The newly transformed Tropicana Las Vegas recently announced that 2006 WSOP Main Event Champion Jamie Gold will be named its Poker Spokesperson and Ambassador and Tropicana’s intimate poker room will be named “The Jamie Gold Poker Room.” Featuring an array of fan-focused events, unique experiences, memorabilia and a broad range of cash games and tournaments, “The Jamie Gold Poker Room” will also allow patrons to play with Gold for as little as $100 and will host an exclusive HIGH STAKES cash game on a monthly basis. Beginning Dec. 5, Gold will be present daily until the poker room’s mid-January official launch and on a monthly schedule thereafter.

“The ownership and management of the new Tropicana, as well as Jamie, have an incredible vision for this relationship,” commented Gold’s agent, Randy Kasper of Poker Players International. “This deal is by far the biggest of its kind and the poker world will be shocked by many of the components as they are unveiled.”

“For the past three years, I have been focusing on raising money around the globe for worthy causes,” said Gold, who has worked with such high profile organizations as the United Nations and Global Creative Forum. “It has been so rewarding; I couldn’t begin to put it into words. I will continue to live up to my nickname as ‘The Poker Philanthropist’ while at the same time getting back to the game I love which has given me countless opportunities.”

Gold is the latest addition to Tropicana Las Vegas’ recently completed $180 million comprehensive transformation of the resort, with further expansion announcements to come in the near future. The relationship with Tropicana marks the re-emergence of the poker champion, known for winning the most coveted honor in poker and the $12 million largest prize in sports history, to the live poker scene. In addition, the relationship is one of a string of deals this year for Gold who, in early 2011, signed with Poker Players International (PPI) and a plan was created to move forward with a number of business ventures including and

“This deal with Tropicana covers everything I could have ever wanted in a relationship with a major Las Vegas Strip resort and it will serve as my anchor and the conduit to all of my future poker and philanthropic endeavors,” continued Gold. “I really couldn’t be more excited!”

“We’re thrilled to welcome Jamie to the Tropicana family,” stated Melissa Steinberg, vice president of entertainment and casino operations at Tropicana Las Vegas. “This new poker room is sure to not only create unique and memorable gaming experiences for our guests, but will also give them the opportunity of a lifetime to play with one of the most iconic poker players of our time.”

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