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Reno Casinos Helped by Tourism Campaign

15 April 2005

WEST WENDOVER, Reno – As reported by Reno Gazette Journal: "Whether it's bringing RV drivers to Winnemucca or avid cyclists to Rachel, rural Nevada tourism is getting more sophisticated and having more success, officials said Thursday.

"Two hundred tourism representatives from places such as Austin, Tonopah and Elko gathered at the Rainbow Hotel Casino for the 15th annual Rural Roundup tourism conference Thursday.

"…The NCOT campaign to attract RV drivers to rural Nevada in the past few years has helped boost that business, officials said.

"Winners Hotel Casino and Legends Casino in Winnemucca have seen the RV portion of their business double with the campaign, said the casinos' owner Ray Pearson.

"The RV crowd is such good business for the casinos, Pearson bought two shuttle busses to transport people from the RV parks in Winnemucca to his properties…"

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