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"Rapid Fire" Means Rapid Cash With L'Auberge du Lac's New Sweepstakes Promotion

1 November 2005

LAKE CHARLES, Louisiana -- (PRESS RELEASE) -- L'Auberge du Lac Hotel & Casino in Lake Charles, La. is giving L'Club Members a new way to win big in November with $75,000 worth of "Rapid Fire" cash giveaways. L'Club members can earn as many entries as possible for the three cash sweepstakes, which will take place on Nov. 8, 15, and 22, every 15 minutes between 5 & 10 p.m.

On each drawing day, L'Auberge will give away a staggering 101 prizes, totaling $25,000. Throughout the seven days preceding each cash giveaway, L'Club members can earn entries in several ways, including:

Activating L'Club cards at the promotional kiosks; casino L'Club location (one free entry only)

Earning 25 credits on any slot machine

Every one hour of play on table games

To be eligible on the day of the drawing, L'Club members must activate their entries at the designated promotional kiosks anytime after 10 a.m. Drawings will take place at the Casino Stage Bar and members must be present to win.

After each drawing, entries are no longer valid and L'Club members must earn new entries for the following week's drawing. Earnings periods are as follows:

November 1-7, 2005 (Drawing: November 8)

November 8-14, 2005 (Drawing: November 15)

November 15-21, 2005 (Drawing: November 22)

"We are excited to give back to our devoted customers who supported us these last few months," said Larry Lepinski, vice president and general manager of L'Auberge du Lac. "The Rapid Fire sweepstakes is a fun way to provide our loyal guests with even more opportunities to win."

With 30,000 square feet of non-stop gaming action and the largest single-level riverboat casino in the United States, the L'Auberge casino offers guests a gaming experience unparalleled anywhere in Southwest Louisiana. The casino features 60 table games and more than 1,600 of the newest slot machines featuring ticket-in, ticket-out technology along with blackjack, baccarat and Pai Gow poker on the only single-level riverboat in Louisiana.

L'Club members may win more than once during the promotion, but only one time per drawing day. Guests must be 21 years or older to participate in L'Club and agree to accept all rules, terms and conditions set forth by L'Auberge. Please see a designated promotional kiosk representative regarding all rules and eligibility.

L'Auberge is located on 227 acres of land in Lake Charles, La., two hours from the Houston metropolitan area. This premier facility is ideal for the business traveler or guest looking for the ultimate in hospitality and dining experiences, plus non-stop gaming action. The property includes a 26-story hotel complex with approximately 750 spacious rooms and suites; an 18-hole golf course designed by Tom Fazio; 26,000 gross square feet of meeting space, including a business center and conference registration area; a pool with sandy beach and lazy river; full-service salon and spa and cardio fitness center; retail stores; ten innovative dining outlets; and top-name entertainment. The casino is the largest single-level riverboat casino in the United States and the only single-level riverboat in Louisiana.

About Pinnacle Entertainment

Pinnacle Entertainment owns casinos in Nevada, Mississippi, Louisiana, Indiana and Argentina, owns a hotel in Missouri, and receives lease income from two card club casinos in the Los Angeles metropolitan area. The Company opened a major casino resort in Lake Charles, Louisiana in May 2005 and a new casino in Neuquén, Argentina in July 2005. Pinnacle has also been selected for two casino development projects in the St. Louis, Missouri area. The casino operations in St. Louis are dependent upon final approval by the Missouri Gaming Commission.

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