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Pokie Revenues Key to Australian Teams

VICTORIA, Australia – As reported by the (Australia) Age: "Poker machine revenue was a key factor in determining the profitability of many Victorian AFL clubs last season, financial documents and officials have revealed.

"Victorian teams are also increasingly looking to gaming revenue to ensure their long-term financial viability, with several clubs in the market to buy new gaming operations, officials said.

"…The AFL's general manager for commercial operations, Gillon McLachlan, said yesterday that gaming revenue was an important budget consideration for many clubs.

"…But McLachlan said football clubs should remember that their main focus should be their football operations.

"…Despite the attractiveness of gaming revenue, the September 2002 introduction of a smoking ban in gaming venues demonstrated how any disruption to poker machine revenue could have a disastrous effect on clubs…"

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