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Ex-gambling addict Paul Merson becomes new face of... a bookmaker

25 March 2009

ENGLAND -- As reported by the Daily Mail: "Former gambling addict and footballer Paul Merson has struck a new advertising deal - with a bookmaker.

"Merson, 41, has fought a well-documented gambling addiction but that has not stopped bookmaker Better signing him up to open new shops and feature on posters.

"A spokesman for the company said the former Arsenal and Aston Villa player had worked with them over the past year.

"He said: "Paul is very popular with customers. He is better known these days as a Sky pundit and former footballer.

"...Last year, Merson narrowly avoided losing his home after he reached an agreement with his bank..."

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