Gaming Strategy
Featured Stories
Legal News Financial News Casino Opening and Remodeling News Gaming Industry Executives Search News Subscribe
Newsletter Signup
Stay informed with the
NEW Casino City Times newsletter!
Related Links
Search Our Archive of Gaming Articles receives broad patent for its Watch and Wager product

19 October 2023

(PRESS RELEASE) --, an AI and machine-learning personalization software provider, announced the successful awarding of a patent for its targeted offer and enhancements system related to its Watch and Wager betting experience.

The unique patent covers the entire live audiovisual offering, connecting live sports being watched with the user’s mobile betting applications.

Developed to solve the growing industry demand for betting products that can be fully tailored to live sporting events currently being watched by bettors,’s patent gives the company and its partners competitive exclusivity around one of the largest growth opportunities in the sports betting industry.’s delivery of time-sensitive interactive content during matches and games are curated to each user – and enables the synchronization of targeted betting content between the user’s mobile application and the match being watched on television through unique audio detection.

This now-patented technology will allow betting operators and media companies to provide offers, promotions and interactive experiences that merge both the sporting content being watched in real-time and users’ mobiles.

Thanks to the patent, has now positioned itself at the intersection between its advanced AI and machine-learning methodologies to offer players personalized, unique gaming experiences.

As of now, approximately 85% of bettors who bet on sport watching matches live, while people who bet on sporting events watch significantly higher amounts of sports, with up to 30% higher live sports consumption for the betting audience.

"We’re delighted to receive our patent to give us a huge advantage as we look to deliver innovative personalization experiences in the burgeoning watch and wager world,” said Chris Reynolds Co-Founder and CEO at “More and more sports viewers are crossing into the gambling sphere, and as these two worlds collide, we want to be in a position to offer unique, engaging bet opportunities to viewers that fit their preferences.”

“There is a wealth of data generated about the user’s tastes, preferences and environment from their experiences within each of these applications that can be leveraged by brands to help improve and enhance the entertainment experience.”

“This can be true for users who find whatever they are watching on television to be especially compelling to them personally, whether it is a commercial, a sporting event or television program, and in that moment would especially welcome an offer, promotion or interactive experience. With our AI and ML solutions, we’re able to do this, and look forward to what we can achieve in the space.”

Focused on making every experience unique to the end user,’s market-leading AI and machine-learning products put player engagement at its heart, boosting acquisition and retention on a global scale.

< Gaming News receives broad patent for its Watch and Wager product is republished from