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Cosmopolitan Offers Tenants Shopping26 May 2005LAS VEGAS – (PRESS RELEASE) -- The nature of the $1.5 billion Cosmopolitan Resort & Casino's visionary design is stunning architecture that not only invites visitors "in" from Las Vegas Boulevard, but "up" through its property. As the city's only skyscraper on The Strip, this mixed-use, high-rise resort is the first-ever to seamlessly integrate all aspects of its vertical design. "Our architectural design beckons visitors, shoppers, and diners to experience The Cosmopolitan in a fully integrated and vertical fashion," said Ian Bruce Eichner, CEO of 3700 Associates, LLC, the developer of The Cosmopolitan. "We've designed a spectacular vertical transportation system of bridge-ways, escalators, and elevators to the stores and restaurants inside. Our stunning glass-enclosed atrium will be an attraction by itself," said Eichner. Spread over three floors fronting Las Vegas Boulevard, The Cosmopolitan's layout of retail stores and restaurants is based on easy access and convenience for consumers with unprecedented branding and signage opportunities for tenants. The shopping and dining levels feature transparent floor-to-ceiling window displays and panoramic balcony views of The Strip below. "Once patrons enter from Las Vegas Boulevard, they find themselves immersed inside a beautifully designed space that vertically integrates the attractions inside the Cosmopolitan," said Jim Reding, director of retail for 3700 Associates, LLC. "We've even designed a dining club level with spectacular open-air, balcony views of the Bellagio's fountains, the Eiffel Tower, and Las Vegas Boulevard," said Reding. The make-up of the nine to 11 restaurant tenants will be "powerful names that have not been to Las Vegas yet," said Reding. Additionally, a nightclub district will be located above the restaurants with brand exposure to the Strip below. The Cosmopolitan's transparent, glass-enclosed perimeter provides not only spectacular views for patrons, but marketing and branding opportunities for retailers. "Retailers and restaurant tenants will have floor-to-ceiling window displays to capture pedestrian traffic," said Reding. "Rather than being sequestered behind walls or obscured by themed attractions, the store or restaurant will captivate onlookers with amazing floor-to-ceiling window displays. Passers-by will have the unique experience of being able to look directly into shops to see the latest fashions at one of the world's most highly trafficked avenues," said Reding. "The response so far is very positive with many letters of intent received and several leases about to be executed with our ideal targeted tenants," Reding added. At 300,000 sq. ft. of retail shops and restaurants on three separate levels, the Cosmopolitan space is divided between 170,000 sq. ft. of prime retail space, housing between 45 and 50 retail stores and boutique tenants, and 130,000 sq. ft. of restaurants and lounges. The Cosmopolitan began taking pre-sales condo reservations on February 14, 2005. |