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bet365 partners with to launch in-play tipping app

7 April 2016

(PRESS RELEASE) --, the world's biggest social network for sports betting, has partnered with bet365 Sportsbook & Racebook to launch the first ever in-play tipping app.

Punters will be able to discover the best in-play tips using the revolutionary bettingexpert LIVE app, before easily placing bets through an innovative integration with leading bookmaker bet365.

The app draws on the vast range of bet365's in-play markets and events across the big European football leagues, updating match data and odds every second through this key partnership, and will provide a significant betting tool for punters ahead of Euro 2016.

Using the app, users can follow and analyse the real-time tips of expert tipsters as well as the opinions of thousands of users from the community. They'll be able to review their own performance over time and adapt their in-play betting strategies.

There are also cash prizes to be won every week for the best tipsters in the bettingexpert LIVE community.

" is already making ante-post betting more transparent for hundreds of thousands of sports fans," said Jesper S√łgaard, CEO at "Now, we're going to revolutionise the world of in-play betting too with bettingexpert LIVE, the first ever in-play tipping app."

"This is a fantastic new addition to the customer offering from, and we have high expectations for the partnership," said bet365 Head of Performance Marketing James Woods. "By providing the opportunity to bet directly with bet365 from the bettingexpert LIVE app, punters will have an even more enjoyable betting experience." is the leading online tool for betting, bringing together the opinions of 350,000 users worldwide, generating in excess of 125,000 tips per month and 650,000 successful tips per year.

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