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IGN Staff
 

Party Lands Licensing Agreement with Hollywood's Paramount

14 December 2007

London-listed operator PartyGaming has entered into an agreement with the digital entertainment arm of Hollywood's Paramount Pictures to create a suite of film-themed slots.

The offering will include branded titles like Top Gun and Saturday Night Fever and will be available via PartyCasino.com.

"Popular brands are a differentiating factor in online gaming and this latest alliance will enhance and distinguish the quality of PartyCasino's offer," said Party Chief Executive Mitch Garber.

Financial details of the deal -- the first of its kind with a Hollywood studio -- were not disclosed.

Accompanying the announcement was a fourth-quarter trading update, wherein the company said its financial performance was in line with expectations.

With regard to the trading update, Dresdner Kleinwort reiterated its buy recommendation and 60p share price target. The brokerage noted that visibility remains vital to Party's share price. That it is on track to meet 2007 earnings forecasts is "another positive step for the group since its restructuring post its exit from the United States last year," it added.

On the LSE, shares in Party -- valued at £1.2 billion by Thomson Financial this morning -- were up 1p to 30.25.

Party Lands Licensing Agreement with Hollywood's Paramount is republished from iGamingNews.com.
IGN Staff
IGN Staff