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Bally Technologies Signs Deal With Philadelphia Park Casino16 August 2006
LAS VEGAS, Nevada – (PRESS RELEASE) -- Bally Technologies, Inc. (NYSE: BYI) announced today it has signed a contract to provide a complete casino management system solution for the under-development Philadelphia Park Casino in Bensalem, Pa.
Philadelphia Park Casino plans to utilize technology from the Bally Casino Management Systems (CMS®) and Bally Slot Management Systems (SMS®) product divisions and other system features yet to be announced at its casino tentatively scheduled to open this winter.
"We looked at a variety of vendors who could help us create an exciting and rewarding slot floor for our players and came away impressed with Bally's long-term commitment to the systems business and its proven track record of stability and performance in a high-volume slot environment," said Dave Jonas, President and COO of Philadelphia Park Casino. "We also feel we have the best partner in terms of a commitment to advanced technological development and a team of systems experts dedicated to the highest levels of service."
"As the Pennsylvania market continues to progress along, we're very pleased one of the first locations scheduled to open has selected Bally as its partner," said Ramesh Srinivasan, Executive Vice President of Bally's systems division. "It's gratifying to see how customers in a variety of casino markets are recognizing our commitments to and investments in our systems business. By partnering with Bally, our customers are also acknowledging how our lineup of Bally Power Bonusing(TM) products can enhance the player experience while driving additional revenue."
Recognized as the industry systems leader with more than 345,000 machines and 625 casino, bingo, Class II, central determination and lottery locations worldwide -- including more than 165 locations currently running Bally eTICKET(TM) on more than 178,000 slot machines -- the Bally Technologies systems product line offers slot machine cash monitoring, table management, cashless, accounting, security, maintenance, marketing, promotional and bonusing capabilities, enabling operators to accurately analyze performance and accountability while providing an enhanced level of customer service.