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UK Casinos Leave Poker Market Untapped

"…As in Vegas, the main money- maker is expected to be slot machines, into which small-time punters feed buckets of coins in the hope of hitting lottery-size jackpots.

"Poker seems to have been left out of the calculations. None of the casino operators has rolled out plans for a California-style 200- table card room - probably because they don't know what one looks like. This oversight can be forgiven if their only models are the card rooms in British casinos. These can be intimidating for newcomers to poker.

"…But there is a massive untapped market of limit players out there waiting to be invited in, and this is thanks to the internet. All the global online poker rooms offer limit poker and hundreds, if not thousands, of British players are joining the games that they are spreading.

"The stakes are usually in US dollars and range from as little as $3-$6 - around pounds 2-pounds 4.

"…They regard poker as a game rather than a living.

"…At the other end of the poker food chain, the Grosvenor Victoria Casino, London stages its annual European No Limit Hold'em Championship on 6 July…"

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