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Ladbrokes chooses Ethoca

Ladbrokes is a publicly listed world-leader in the global betting and gaming market, taking up to 10 million bets each week and £12 billion in stakes each year.

"Ladbrokes has always adopted the highest standards of crime prevention and employing the latest technology is key to achieving this. Joining Ethoca's community further enhances our fraud management procedures and is a reflection of our commitment to strong standards of social responsibility" said John O'Reilly, Managing Director, Remote Betting and Gaming at Ladbrokes.

"Ethoca is a natural fit because their collaborative fraud management solution is the best available."

Ethoca recently added William Hill, bwin, 888 and Stan James to its network. The company's expanding membership means its clients have access to the collective experiences and analyses of a broad and varied number of sectors. Companies that use Ethoca's service see fraud management as an area for cooperation - not competition.

"Online gaming and entertainment companies like Ladbrokes recognize that more is better - the more information they have to accurately assess transactions the better they are able to identify and eliminate unwanted customer activity," said Andre Edelbrock, Ethoca President and CEO. "Fraudsters move fast, but with our growing data pool, containing information across many different business sectors, we are able to move faster."

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