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James Blake joins BetRivers as brand ambassador

30 August 2021

(PRESS RELEASE) -- Today, Rush Street Interactive, Inc., a Chicago based gaming and betting company, is proud to announce the signing of James Blake, whose career-high singles ranking was World No. 4, to an exclusive brand and content deal with BetRivers.com.

Blake, a native of New York and later Fairfield, Connecticut, was known for his speed and powerful, flat forehand, won ten singles and seven doubles titles during his illustrious 14-year professional career (1999-2013). After defeating then no. 1-ranked Roger Federer, he placed fourth at the 2008 Olympics. Blake was part of the 2007 victorious U.S. Davis Cup team and also played in the quarterfinals of the New York open in both 2005 and 2006.

He now joins the winning team of RSI, one of the fastest-growing publicly traded online casino and sports betting gaming companies in the United States, as part of the BetRivers.com “Bet with a Winner” campaign. As an RSI brand ambassador and exclusive sports betting endorser, Blake will be engaged in great upcoming promotions and events on BetRivers platforms.

“RSI is proud to partner with a tennis great, a New York Times best selling author, and the 2008 recipient of the Arthur Ashe Humanitarian of the Year award,” said Richard Schwartz, CEO of RSI, which operates BetRivers.com and PlaySugarHouse.com. “When we add someone of the caliber of James Blake, a respected and authentic voice in the sport of tennis, to our roster of professional sports ambassadors, it shows our commitment to offer bettors the best in sports betting insights and analysis.”

Starting with the U.S. Open, which commences today, Blake will provide his experienced perspective with BetRivers users on @BetRivers social media, additional digital and traditional media platforms.

“This year’s U.S. Open will be especially exciting as I can’t wait to offer my analysis to BetRivers bettors,” said James Blake. “RSI expressed to me how important it is for them to develop honest and transparent relationships with their players and I look forward to sharing my experience to assist tennis fans in making intelligent and informed betting decisions.”

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James Blake joins BetRivers as brand ambassador is republished from Online.CasinoCity.com.