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iSoftBet appoint Noorul-ain Khan as new CFO

8 June 2021

(PRESS RELEASE) -- iSoftBet, the leading online games supplier and content aggregator, has appointed former Deloitte, Firstrand, Barclays and Investec senior financial services expert Noorul-ain Khan as its new Chief Financial Officer.

Khan is a qualified chartered accountant with more than 20 years’ financial services experience across multiple disciplines including private equity, regulation and compliance, as well as diverse industries including the motor industry.

She has held finance director roles at Barclays Africa, FirstRand, Investec, Value Capital and Basileus with a proven track record of managing teams across South Africa, the Middle East, and the UK.

iSoftBet has significantly bolstered its senior management team in the last year with the appointment of their Chief Marketing Officer, Head of HR and Chief Technology Officer.

In February, the business unveiled its new brand manifesto in line with exceptional company growth driven by the introduction of many performing games with proprietary mechanics and strong themes in line with its new mantra of ‘Serious Fun’.

iSoftBet has a vision to create ‘amazing gaming experiences’, and a mission to deliver high quality products that ‘inspire, innovate and entertain’ by placing its people, partners and the player at the heart of its development.

Nir Elbaz, CEO, iSoftBet, said: “I’m delighted to welcome Noorul-ain to the senior management team. She has a vast wealth of experience and knowledge that will be of huge importance to the business as we continue to expand and drive further growth.

“We have hired some incredible talent in the last year and the benefits are coming through with our teams delivering exceptional, innovative and compelling products and solutions that are adding significant value for our customers and their players.”

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