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Global Cash Access Signs New Contracts23 October 2002LAS VEGAS--(Press Release)-- Twenty-two gaming properties recently signed contracts to use the innovative products and services of Global Cash Access (GCA), the leading supplier of cash access and customer relationship marketing technologies to the gaming industry. GCA offers an array of products and services, ranging from the latest ATM technology in the gaming industry to guest development marketing services that help casinos understand their customers and increase traffic to the gaming floor and special events. GCA's Casino Cash Plus® 3-in-1 ATM has become widely accepted due to its convenience to casino patrons and proven profitability to casino operators. Statistics show that a significant percentage of standard ATM cash request transactions at gaming properties are denied because of bad PIN numbers, exceeded limits or insufficient funds. The Casino Cash Plus 3-in-1 ATM eliminates such denials with a patented roll-over feature, which gives patrons the option of obtaining funds via a point of service (POS) debit transaction or a pinless credit card cash advance. |