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GameAccount wins eGaming award

LONDON, England – (PRESS RELEASE) – GameAccount, the world's largest provider of networked person-to-person (P2P) games, walked away with a prestigious prize at the 2006 eGaming Review Awards, the online gaming industry's equivalent of the 'Academy Awards'.

Dave McDowell, co-founder and Chief Operations Officer of GameAccount picked up the honour for 'Innovation of the Year' for its skill-based duplicate blackjack tournaments in competition against nominated major gaming brands Blue Square, Extrabet & Gala Coral.

The award for innovation in eGaming recognises the operator that has successfully implemented a product or feature which showed the most originality in 2005-2006. GameAccount's proprietary suite of multiplayer Blackjack tournaments are unique skill-based versions of the classic casino game. Players compete to outplay each other, not the casino, in real-time heads-up competition. GameAccount's Blackjack tournaments are offered in formats popular in poker including sit and go, scheduled, money-added and guaranteed prize money tournaments.

Starting with an imaginary chip stack of $1,000 the player's objective is to build a larger chip stack than your opponent over ten rounds of cards dealt to both players and the automated in-game dealer. Using a 4-deck shoe of cards and no auto-shuffler, GameAccount Blackjack openly encourages optimal strategic play and card-counting, unlike conventional casino blackjack. This demonstrates GameAccount's philosophy to empower players with a serious alternative to existing forms of casino blackjack where over time players can never defeat the traditional 'House' edge.

Dave McDowell commented on the win: "This product suite deserved this recognition from our peers and proves that we can successfully launch one-of-a-kind profitable products that are instantly relevant to casino players worldwide. Everybody knows how to play Blackjack and everybody knows that over time the house will always beat you. GameAccount Blackjack is a sophisticated product tailor-made for hi-rolling veterans and new players alike, offering major money-making opportunities in our networked tournaments."

Kevin Dale, GameAccount CEO, further backed this up: "GameAccount set out to offer the eGaming market something new and refreshing. Players tired of the house edge in casino blackjack can now be retained or re-activated with the fundamental and compelling value proposition: Play blackjack against other players, not the house. Offering multiplayer blackjack tournaments alongside your casino generates incremental extra spend without cannibalising your casino revenues. Whether you're a sportsbook or a standalone casino operator multiplayer blackjack tournaments should now be an essential part of your product mix."

GameAccount is a leading provider of person-to-person games to sportsbook, casino and poker operators. Major partners include BetCORP Plc, the Sportingbet group, PaddyPower.com, Victor Chandler International and Skybet.

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