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Football Hall Of Famer Jim Kelly Will Serve As Spokesperson For Sports Interaction

NEW YORK -- (PRESS RELEASE) -- Sports Interaction today announced that Hall of Fame Quarterback Jim Kelly will serve as spokesperson for the North American sportsbook.

In a move that further illustrates the ten-year evolution of the e-gaming industry from internet start ups to publicly-traded companies, Sports Interaction completed negotiations with Kelly earlier this week and began laying the groundwork for him to appear on-site and within Sports Interaction marketing materials.

Sports Interaction is one of the largest and oldest licensed online gaming and entertainment sites in North America.

Jim Kelly brings his football expertise, widely-recognizable name and image and regard for responsible gaming to Sports Interaction's expansive clientele. While competing sites oftentimes fail to provide safeguards against problem gambling, Sports Interaction employs safeguards to protect players. Sports Interaction's dedication to responsible gaming initiatives was an important factor to Kelly in developing this partnership.

"After so many years of admiring Jim Kelly, it's an honor to now have him as spokesperson," said Anthony Munnelly, vice president for sports and entertainment for Sports Interaction. "Not only is he one of the best to play the game, he was a first ballot Hall of Famer."

In addition to acting as the face of Sports Interaction, Kelly will contribute a number of articles and appear at select VIP events for Sports Interaction clients.

Added Kelly, "Sports Interaction is an experienced and respected leader in the industry, they advocate a balance between recreation and moderation. I am glad to be aboard."

Founded in 1997 and based in North America, Sportsinteraction.com is one of the oldest sportsbooks on the web. Sportsinteraction.com offers wagers on sports, entertainment and current events as well as casino and poker.

Jim Kelly and Sports Interaction want to remind you to bet responsibly. For more information on Sports Interaction's responsible gaming policy, please visit http://www.sportsinteraction.com/betsense

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