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BGI Introduces the Donation Station29 May 2001AUSTIN, Texas –(Press Release) --May 29, 2001 -- Thomas B. Murphy, President of BGI, Inc. (OTC Bulletin Board: BGII) announced today that BGI, Inc. has successfully completed its reorganization and launched their new Sweepstake game, ``Donation Station''. ``Our customers have quickly embraced our new game and are moving quickly to install the machines which has substantially reinvigorated our sales,'' said Murphy. ``With the reorganization of our company completed and the finances of BGI on the path to profitability, it was time to test and launch a new product line that would enhance our competitiveness, excite our customers and revitalize our sales,'' said Murphy. The ``Donation Station'' is similar in design to the Lucky Strike Phone Card Machine. The Machine accepts cash donations with a promotional sweepstakes attached as a marketing tool providing the Charities with an alternative fund raising program. Rather than selling phone cards, the ``Donation Station'' provides customers with a convenient way to contribute to local charities as well as free participation in a sweepstakes. Like the Lucky Strike Machine, alternative means of entry are provided with ``No Purchase Necessary'' for participation. Reid Funderburk, Chairman and CEO said, ``BGI has delivered on its commitment to reorganize the company, cut expenses, drive revenues and return to profitability .... The introduction of 'Donation Station' really has our customers excited,'' said Funderburk. Murphy said BGI will continue in the phone card business, but with the addition of a new product their customers have more choices to meet their needs. The new product has significantly lowered cost of operations, which translates into higher margins and improved profits. ``Our target is to have 100% of our machines installed in the next 90 days,'' said Funderburk. ``The enthusiasm for BGI's Internet project remains very high, but with changes in the marketplace our focus is on the physical side of our business,'' said Murphy. Funderburk further stated that the investment landscape has changed dramatically. Therefore he expects funding for the Internet project will be internally generated from what is projected to be significant improvement in BGI's cash flow. |