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Bethard collaborates with Magnus Rydeving

5 September 2018

(PRESS RELEASE) -- Today Bethard Casino presented their latest acquisition, Magnus Rydeving, who has become known as one of Sweden’s most influential experts in gaming and gaming responsibilities over the years. Magnus is currently running where he lectures and educates about issues related to gambling addiction, as well as coaches people with gambling problems together with their relatives. Magnus, with the role of external expert, will help Bethard become a leading gaming company when it comes to gaming responsibility.

“I am incredibly happy and proud that we will be working with Magnus, as he has enormous knowledge within what we consider to be a very important area,” explains Erik Skarp, founder and CEO of Bethard Group. “It was far from obvious that one of the gaming industry’s loudest critics would show such an open mind and agree to cooperate with us about the issue. However, now everything is in place and I look forward to, along with Magnus, making our vision to make Bethard one of the safest gaming alternatives on the market a reality.”

“Those who know me have hardly been able to avoid the fact that I am highly critical about how the majority of gaming companies handle gaming issues and gaming responsibilities. I have to admit that at first I was very hesitant to help Bethard when they reached out to me,” says Magnus Rydeving. “But I quite quickly realized that the company was serious about becoming better and taking greater responsibility. I see this as a great opportunity to change the system from the inside – and to be a part of working towards responsible gaming in a regulated gaming market.”

Magnus Rydeving will be having full transparency to the company’s systems and relevant processes. He will continue to work with Spelnykter in addition to his work with Bethard.

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