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Atlantic City Casinos Sprucing Up

31 March 2003

ATLANTIC CITY, New Jersey – As reported by the Associated Press: "The longtime home of the Miss America Pageant is now the backdrop of a different kind of beauty contest. This time, the contestants are its casinos.

"With the splashy, billion-dollar Borgata Hotel Casino & Spa set to open soon, the seaside's grand dames of gambling are looking in the mirror. Many are scrambling to hide signs of their age.

"Some of Atlantic City's mainstays Showboat, Bally's Park Place and Trump Taj Mahal among them have undergone or are undergoing expensive facelifts.

"…They're all trying to fend off competition from the hot little number up the street, the towering Borgata. Forty-three stories tall and teeming with glitz, it's the biggest thing to hit Atlantic City in years…"

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