Gaming Strategy
Featured Stories
Legal News Financial News Casino Opening and Remodeling News Gaming Industry Executives Search News Subscribe
Newsletter Signup
Stay informed with the
NEW Casino City Times newsletter!
Search Our Archive of Gaming Articles 

Arizona Lottery Seeks Corporate Sponsor

26 June 2001

TUCSON, Arizona –– As reported by the Associated Press: "The Arizona Lottery wants a corporate sponsor to help market its Pick 3 game in exchange for name rights.

"…The state-run lottery can't take cash but wants a company that would spend at least $825,000 marketing the game in exchange for using the company's name as part of the game's title.

"…One reason for the move is that the Legislature reduced the lottery's advertising budget by 30 percent. Another is a continuing slump in ticket sales.

"Companies have until September to submit bids. Those whose primary business is liquor, tobacco, sex or underage products won't be considered

< Gaming News