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A Walk in the Park

17 January 2003

Park Place Entertainment Corporation is launching brand new web sites for its 18 resorts. After a substantial rise in the number of Park Place reservations made online the corporation has decided to make life even easier for customers. Visitors to Park Place’s casino resorts including Caesar, Bally, Flamingo, and Grand casinos will now be able to find detailed information on all the latest attractions, events and amenities at the casinos. They can also make hotel reservations. According to Frank Han, Park Place Senior Vice President of Electronic Commerce, “The new sites will offer tremendous benefits to our customers and our casino resorts. These new sites deliver what online customers want the most -- accurate information, powerful reservation tools and an elegant, user-friendly design.”

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