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Aspinalls Bets on Television Casino Deal

4 February 2002

UNITED KINGDOM – Feb. 4, 2002 – As reported by the Telegraph.co.uk: "There was a time when the only female allowed at casino tables was Lady Luck but, according to Aim-listed Aspinalls, internet gambling is tempting more women to chance their arm.

"The online casino business, which floated last year, is hoping to cash in on the trend by promoting its service on the website of female-friendly morning television programme GMTV.

"..Aspinalls is to turn a section of GMTV.co.uk, which has mostly women readers, into a mini Caribbean casino as part of a 12-month revenue-sharing deal.

"Gambling on the internet and via interactive television is one of the few online businesses that have been successful."

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