CasinoCityTimes.com

Gurus
News
Newsletter
Author Home Author Archives Search Articles Subscribe
Stay informed with the
NEW Casino City Times newsletter!
Newsletter Signup
Stay informed with the
NEW Casino City Times newsletter!
Related Links
Related News
Recent Articles
Best of Chris Sieroty

Gaming Guru

Chris Sieroty
 

Cosmopolitan of Las Vegas receives two awards

24 June 2011

LAS VEGAS, Nevada -- The Cosmopolitan of Las Vegas has received two top awards at the Cannes Lions International Festival of Creativity, an international awards contest for advertising and communications.

The resort and its digital ad agency, Digital Kitchen, received a Grand Prix design honor and a Gold Lion for the digital displays throughout the resort. Those displays include columns in the hotel lobby with digital screens featuring artist videos.

The Cosmopolitan's outdoor marquee along the Strip also shows artist videos, live boxing matches alongside marketing messages.

"Our brand is about delivering on the promise of giving guests stories worth telling and we do that every day by delivering, fresh, innovative, and provocative content with a strong commitment to art and design," Christopher Burns, director of content and entertainment Curation for the Cosmopolitan, said in a statement.

Burns said the resort "looked forward to continuing our great work" with Digital Kitchen.

According to the design firm's website, the Cosmopolitan's mission for Digital Kitchen was to "bring (the resort) to live. Give the building itself a personality, a perspective, a voice."